Saturday, August 30, 2008

ADVERTISEMENT: Grabs Attention of Consumer


Purpose of the marketer advertises its (the product not other to get attention of consumer. If (when advertisement displayed not able to draw attention of consumer, which is zero effect. Therefore, duty of the advertisement makers is how the advertisement can draw attention of consumer.
That advertisement is able to grab attention of consumer, advertisement must be design surprises or presents things beyond belief consumer. Sulfur surprise, like through music usage, voice, trick camera. Besides must surprise, advertisement also seen in peripatetic appearance. Advertisement having large size would more paid attention by consumer. However, picture layout and letter is not oblivious from consumer focus. Like advertisement in magazine will get attention of consumer if (when located of first 10% from amount yard total. Therefore, do picture layout would more paid attention [by] if picture to reside in left side while article at right side. In few words, we must draw attention of consumer. Consumer is dear.

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